Yoichi Festival or Yoichi Matsuri is held in August in Otawara city, centered downtown in the Kanodoro area.
There are street stalls everywhere selling food, drinks,snacks and all sorts of strange things and everyone is dressed in summer yukata and matching outfits for the dancing groups.
Toshiba joined this festival with a big group this year, maybe 200 people from the factory dancing through the streets of Otawara. To make sure we got it right (:-)) we practised the dance at lunch time during the week in the factory. In the evening everyone met downtown and got our happi coats and headbands and joined our colleagues waiting to dance through town.
It was a noisy, fun filled evening. There’s a video on you tube on my page showing the team in action !
Yoichi Festival 2013